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How to do better Customer-Centred Personalisation with AI Personalization has always been a significant factor in marketing strategies. Very often, customer-tailored personalization is in our hands' .. read all >>




The importance of the AI in the Customer Journey Nowadays, customer journey is crafted in hundred of ways. It’s a complex and complicated path that leads the customer to his purchase. We’re bombarded .. read all >>




How AI Will Transform Landing Pages Landing pages are a powerful digital marketing tool, and AI can improve its effectiveness in many different ways. We see landing pages every day. At first sight, .. read all >>




Do You SEO? AI And The Power Of Online Search SEO, also known as Search Engine Optimization, includes all those techniques we use to make Google like our contents. Google will put good SEO contents .. read all >>




IoT: When AI Met The Coffee Machine What happens if you combine AI and the Internet of Things (IoT)? Both are outstanding and innovative technologies, that will drive our future lives. They've been .. read all >>




Artificial Intelligence and the Content Creation Process Humankind is a continuous content producer. Everything is content, from stories around a fire up to cool audience-fitting articles on blogs .. read all >>




One of the most important and critical things for any business is to assign a priority to their leads. Unfortunately (but it's also a piece of luck), no one has enough time to follow up every single .. read all >>




AI and Email Marketing. From Action to Message with Artificial Intelligence Email is a simple thing, I think. Email Marketing is, actually, one of the most powerful tools marketers can use for .. read all >>




Segmentation will save your strategy: how AI can improve personalisation If you are crafting a marketing strategy and you want to talk to everyone, well, good luck. A well-tailored segmentation and, .. read all >>




Marketing Automation: How AI Improves Our Marketing Strategies When we login to our bank account, reserve a table at our favourite restaurant via Messenger and send (or receive) the last newsletter .. read all >>




Shopping with AI: How Automation Is Changing Our Approach To Retail We always say that Artificial Intelligence is pervasive and connects many aspects of our daily life. It's a feature that can be .. read all >>