From Personas to Social Monitoring: A Journey Into AI And Analysis
We’ve taken a long trip between personas, social listening, social monitoring and social analytics. In the previous four articles, we have merely touched a complex
We’ve taken a long trip between personas, social listening, social monitoring and social analytics. In the previous four articles, we have merely touched a complex
Studying audience, collecting data from different channels, analyzing competitors, engaging with influencers, monitoring brand and mentions, then, you inevitably need social media analytics tools.Running out
Recently we have discovered how to create a buyer persona, and we have found out why Social Listening is such an essential tool for your
Social Listening, a powerful tool to improve your brand Reputation online is crucial for any company. Why? Listening to your customers, clients and prospects put
Creating a fitting Buyer Persona is a delicate yet critical moment during the creation of a marketing strategy. It’s a work that needs precision and
Thinking about AI means thinking about self-driving cars, remembering HAL9000, Terminator and I Robot movies. Luckily, AI’s scenario is a lot less dreadful — and way nearer
Today, Artificial Intelligence is crucial in numerous aspects of everyday life. We have smart devices, we interact with chatbots, and all of these are designed