How to promote your business for free (checklist)

how to promote your business

How to promote your business free sounds like witchcraft. It needs a bit of context: I’m running a startup on a budget. In addition to that, I have a small team of two people. We have to maximize our efforts and stay in our budget. That’s why I have developed a workflow to boost my […]

AI Marketing Personalization: How To Get The Most From It

AI Marketing Personalization

Artificial Intelligence (AI) in Marketing personalization is moving forward fast, and I want to share my knowledge in the field. AI algorithms do the dirty job. Marketers orchestrate the strategy and taste the juicy fruit of tailor-made communication without manual effort. It is more than six years now from the exact time I have decided […]

3 Native Advertising Answers In A Tweet

digest native advertising

We discussed Native advertising in our last article. The concept is pretty simple – creating advertising that fits perfectly in the medium, so much that it does not seem advertising at all, and that provides useful pieces of information. The tricky part is, of course, to do it well. Creating a campaign that works for […]

How Native Advertising Is The Greatest Help For Advertising

native advertising

If you have no idea what native advertising is, it may be the final proof that it works. Advertising is so conventional in our lives that we probably do not see it anymore. Native advertising is a kind of ad that borns as paid content, but you do not perceive it as a commercial. It […]

How Intent Marketing Can Rock Your Strategy 3 Tweets

digest intent marketing

Have you ever heard of intent marketing? If the answer is no, go and read our article about it! Intent marketing is now one of the most important trends worldwide, because it allows marketers to better understand their target and know how to adjust their strategies to meet people’s needs and cravings. If you do […]

How To Improve Your Ad Campaigns with Intent Marketing

intent marketing

Do you know the importance of intent in marketing?It is one of those elements that may be a gamechanger for your business. Knowing what your customers and clients think is one of the essential elements for a winning business. Intent marketing can help you do just this – understanding which is the most profound meaning […]

7 Ways AI Can Boost Your Adv

AI and adv

Artificial Intelligence (AI) boosts your Adv activity, and it is already showing results. It is no more a “maybe one day,” but “how to take that advantage today.” Really. Do you want to know how to improve the efficacy of your online ad campaigns? Then, the solution to get better results from digital advertising today […]

Why AI Will Empower Your Advertising Strategy

AI and advertising

Data rule the advertising world. If you are a marketer, you know that a good idea and a smart campaign are also due to the correct interpretation of different sets of data. On the other side, if you do not analyze your results, you are probably wasting time and money. Data-driven strategies are one of […]