How to Create a Powerful Strategic Editorial Calendar

Strategic editorial calendar

A Strategic Editorial Calendar is handy to schedule how to publish and spread your content according to your overall digital strategy. Wonderful, right? Imagine this scenario. It’s Monday morning. You wake up, go to work, and you know what is going to happen on your social media for the entire week. The main strategic line […]

Smart Marketing Strategies In Coronavirus Times

marketing during coronavirus

Marketing in Coronavirus Times is getting more difficult than ever. The virus affected not only people and healthcare but it also profoundly changed the way brands think about marketing and communication and deal with them. Marketers have to rethink their marketing strategies. The emergency is changing everything and, in particular, is forcing us to re-think […]