Customer sentiment analysis: why it is excellent for your brand

Customer sentimenti analysis. Girl messaging at a pc with headphones

Customer sentiment analysis is one of the most useful yet unknown strategies to improve the value of your brand. Marketers think that it is just another way to monitor what people say on social media, but it is far more. More importantly, it is a way to understand clients, their needs and their opinions about […]

Sentiment Analysis: The Success For Brand Reputation Lies In Language

Sentiment analysis

Sentiment Analysis: The Success For Brand Reputation Lies In Language Sometimes it happens that brands need to have a sentiment analysis. Knowing how people talk about your brand is essential. What do your community members think about your company? Do they praise you or do they mock of you? Are they sincerely impressed or that […]